Yahoo Sponsored Search

Sponsored Search
Reach active Internet users on top search engine sites.

Drive new customers to your site.
Yahoo! Sponsored Search lists your site in search results across the Web. So you connect with customers who are searching for what you sell. Open an account and start getting new customers today.¹

Extend your reach beyond Sponsored Search Content Match® complements your Sponsored Search campaign by displaying your listings alongside relevant articles, product reviews and more.

Maximize your return on investment Advertise to people who are already searching for what you sell. And pay only when a customer clicks on your listing.

How many searches can your business get? Enter a keyword to see how many searches have been conducted on that term in the last month.

Each account requires a non-refundable $5 initial deposit, which applies towards click-charges. There is a minimum bid requirement of $0.10 per click-through. Site implementation may vary.

Local Advertising
Target prospects searching for businesses in your neighborhood. Drive Traffic from the Web to your business.

Local Sponsored Search
Drive customers to your store or generate service calls within an area you determine. Use pay-per-click advertising to get your business listed on the Web's leading destination for people seeking local information.

Local Listings
Get your business listed in Yahoo! Local for free. Secure top placement or add more details for a convenient flat rate. Whether you want to drive calls, in-store traffic or web site visits, you can attract customers in your area.

Search Submit
Expand your reach and coverage in algorithmic search listings.

Yahoo! offers several ways for you to submit Web pages and content so your business can appear in algorithmic (non-sponsored) search results.

Search Submit Express
Get a single point of submission into search engines like Yahoo!, AltaVista and AlltheWeb.

Search Submit Pro
Get added control over your listings as well as in-depth reports customized to your business metrics.

Product Submit
Reach millions of motivated buyers through Yahoo! Shopping.

Get Included in Yahoo! Shopping with Product Submit

Promote Your Products Your products will be featured prominently in Yahoo! Shopping and appear in highly relevant areas across Yahoo!, giving you access to millions of motivated buyers.

Pay for Performance Inclusion in Yahoo! Product Search and buyer's guide pages is based on a cost-per-click price that varies by product category. You pay only for leads directly to your site.

Manage Your Program Web-based account access lets you quickly and easily update product information and monitor performance.
Save With a Yahoo! Store Sign up for a Yahoo! Merchant Solutions account or register through your existing Merchant Solutions or Yahoo! Store account to save 20%. Learn more.

Travel Submit
Current Travel Submit advertisers Sign In

Promote Your Offers Detailed listings of your travel offers and deals will be featured in highly relevant areas across Yahoo! Travel, giving you access to a vast audience of motivated travelers and targeted leads.

Pay for Performance You pay only for leads directed to your site. Inclusion is based on cost-per-click (CPC) pricing that varies by Travel listing category.

Manage Your Program Web-based account access lets you quickly and easily update offer information and monitor performance.

Directory Submit
Include your business in the Yahoo! Directory.

Directory Submit Yahoo! Directory Submit is part of a suite of services created to help businesses like yours get more out of Yahoo!, more efficiently. Whether you've submitted to the Yahoo! Directory in the past or are a new user, Yahoo! Directory Submit provides expedited review of web sites you propose for the Yahoo! Directory.

Yahoo!, the world's most visited internet destination, reaches over 330 million unique users--potential customers for your business--each month on a local and global level.

Getting answers fast is important to your business. With Yahoo! Directory Submit, your request to be listed in the Directory will be reviewed and the Yahoo! editorial team will respond to you within 7 business days, for a review fee of only $299 ($600 for adult sites). If your listing is accepted into the Directory, there will be a $299 recurring annual fee in subsequent years ($600 for adult sites) to maintain the listing.

As a Yahoo! Directory Submit customer you will have easy access to all your listings through our new Online Account Management Center. You can:

Upgrade existing listings to Sponsor Listings
Submit additional sites to the Yahoo! Directory
Update your billing information
Request changes to your listings
View invoices
And more!